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A non-toxic skin care brand focused on e-commerce sales for minimalist skin care product line.
I joined RIPE (Raw Inspired Pure Earth) Skin to create a brand from scratch. The founder had the idea, and I was a core member of the team from the inception. The brand launched in 2018, selling through its website, markets, and social media. I developed an influencer marketing strategy and oversaw all touch points of the brand's voice, imagery, and graphics.
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