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sea hugger
A California-based non profit protecting and healing the ocean from marine plastic pollution.
Role:
Marketing Director
Photography
Brand identity
Graphic Design
Merchandise Design
I've worked with Sea Hugger since 2019 to establish their brand identity as a nonprofit seeking to speak in the behavior change space. Due to the daunting nature of plastic pollution and climate change, we went a nostalgic 70's era route to establish a friendly, welcoming look and feel paired with empowering messaging. Sea Hugger has experienced immense growth in their online and in-person community due to their branding.














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